THE FIRST FEW BOTTLES OF BRAD PITT’S WINE GOES ON SALE, SELLS OUT IN FIVE HOURS

The first release of Brad Pitt’s ‘not a celebrity wine’ Chateau Miraval rosé went on sale at 9am this morning on their website and sold out in five hours.

The first 1000 cases of six bottles from the Southern France domaine were available- priced at €105 each and while Brad flew in from America for the launch, he didn’t do an official press conference or any official promotion- ahem, other than putting his name on the bottles.

The rest of the rosé goes on sale in a few weeks in local restaurants and the white and the red in the coming months.

Presumably he sat there in his den hoofing back glasses of the wine, watching the ticker on the site go down until the last bottle was sold and rubbing his hands together gleefully hoping that his extensive renovations at Miraval are going to be paid for in full soon.

Brad left it to his partner-in-wine Marc Perrin to do the promotion and they’ve released the below video of Marc Perrin and French wine critic (hey! why aren’t I doing that job?) Thierry Desseauve giving his opinion on the wine.

To summarise: He liked it.

Meanwhile workers at LAX should expect Brad to go through customs with a tell-tale clink clink sound from precisely 1000 bottles of rosé coming from his luggage.


Rosé de Miraval – Marc Perrin et Thierry Desseauve by BDTMedia

About Jen Paul (BOHOMOTH)

Jenny Paul is a veteran showbiz reporter who is based in Cannes in the south of France. She has worked on major breaking news stories over the past decade and more for entertainment news outlets worldwide including: Us Weekly (USA), People magazine (USA), E! News (USA) ABC News (USA), The New York Post (USA), The Sun (UK), The Mirror (UK), The Daily Mail, (UK), The Mail on Sunday (UK) and many others too numerous to mention. She firmly believes that love, truth, hugs, dogs and the power of laughter make the world a better place.
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10 Responses to THE FIRST FEW BOTTLES OF BRAD PITT’S WINE GOES ON SALE, SELLS OUT IN FIVE HOURS

  1. jojo says:

    I bet the bulk of that never gets consumed…maybe people will give a bottle or two as gifts..

  2. Dee says:

    So they grossed 90 grand on it. Whoop de doo…how much of a percentage does Pitt get?? How much was the overhead (cost) of even getting this wine out? Doesn’t give Pitt that much money in his pocket….for renovations.

    So if he didn’t do any interviews or promotion, what was his ass needed in France for anyways?

    • jojo says:

      anything to get away from Angie..

    • cal says:

      I don’t know about company taxation in France, but he may be able to offset various expenses incurred at Miraval, as part of business/wine producing expenses.

      • Canuck says:

        If he has it set up properly, he’ll actually make a loss in France so as not to pay any tax at all, while getting to write off that loss against profits made elsewhere by the foreign based company/foundation that owns it in it’s own jurisdiction.

  3. Freak on a Leash says:

    Dopepitt and Voightlina can take those bottles and shove them up where the moonshine ain’t. I doubt either one would even feel it.

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