I’ve said before that a lot of “art” is just like the Emperor’s new clothes and the hapless public feel pressured to like something in case they’re perceived as ignorant by coming right out and saying it’s a load of cr@p.
And, Damien Hirst (who counts Posh and Becks amongst his celebrity “fans”), has illustrated this point more than adequately by loaning his 2003 spin painting – which is titled: ”Beautiful Psychedelic Gherkin Exploding Tomato Sauce All Over Your Face, Flame Grilled Painting” – to a London branch of Burger King.
If you were strolling past this clutching your lunch-time Whopper, you’d assume it was painted by some spotty teen who was bored and had a few buckets of paint handy to splosh about on work experience rather than a world-renowned artist who has amassed an estimated $340 million from the sale of his work over the years.
“I love the novelty of Damien’s artwork being in such an unexpected place,” Django Fung, the owner of the London fast food franchise (and Hirst pal) said. “Art should be accessible to everyone, especially in such a busy summer, and putting this painting in our new-look Burger King restaurant in such a high-profile location does just that.”
Meanwhile, talented young artists continue to struggle to sell a single piece.
The world’s a crazy f-cking place. Fast food and fast art to go with reality TV and the slew of famous for being p-ssed on in a home sex tape starlets that grace the biggest selling magazine covers every week and Victoria Beckham of all people “designing” high-end clothes while Saint Martin’s graduates face signing on to the dole.
Do you ever feel the joke’s on us?